If you have a hard time focusing while you work, the problem might be your environment. It can be tough to work from home, especially if you don't have a dedicated office space or a bunch of cash laying around to buy new equipment. There are ways you can improve your focus, work in a spot that makes you productive and do it all for only a couple bucks.Read More
For a lot of people, the holidays are their busy season. Products sell like mad before gift-giving and the cold weather hits, but service based business can often see a dip. If you're looking for some ways to get income from past clients, this guide should help.Read More
It's almost time. Halloween is past and the holidays are going to be running at us full speed. This year I plan to take a couple weeks away from work and clients and deadlines. Here's how you can prepare your business for the busy holiday season and maybe take some time off yourself.Read More
Buffer, ConvertKit, and Wave Accounting - I use to recommend these to everyone I ran into. But, now I don't use them at all anymore. I still think they are incredible tools and I'd still happily recommend all of them, however, I found tools I like better and work best in my systems.Read More
Some people hear the phrase "social media campaign" and think it's only for big businesses with marketing departments and millions of followers - but that's not true. A social media campaign is any series of posts to social media promoting one product or service. The official definition is "a coordinated marketing effort to reinforce or assist with a business goal using one or more social media platforms".
Campaigns aren't just posting about your brand either. The key difference is that a campaign is measurable and aims to increase focus and targeting on a specific goal.
So - odds are, if you sell anything, you should be developing social campaigns to help with a sales goal. Now that you know you need it, let's talk about what goes into creating and running successful campaigns.Read More